{"id":23351,"date":"2026-07-29T13:11:58","date_gmt":"2026-07-29T13:11:58","guid":{"rendered":"https:\/\/source.kitsid.com\/bsite\/?page_id=23351"},"modified":"2026-09-16T07:32:49","modified_gmt":"2026-09-16T07:32:49","slug":"about-us","status":"publish","type":"page","link":"https:\/\/phurelan.com\/bsite\/about-us\/","title":{"rendered":"About Us"},"content":{"rendered":"<p>.about-wrap { max-width: 720px; margin: 0 auto; padding: 24px; font-family: system-ui, -apple-system, &#8216;Segoe UI&#8217;, Roboto, Helvetica, Arial, sans-serif; line-height: 1.65; color: #1f2933; }<br \/>\n  .about-wrap h1 { font-size: 2rem; margin: 0 0 12px; }<br \/>\n  .about-wrap h2 { font-size: 1.25rem; margin: 28px 0 8px; }<br \/>\n  .about-wrap p { margin: 0 0 14px; }<br \/>\n  .about-wrap .tagline { font-size: 1.05rem; color: #52606d; margin-bottom: 20px; }<\/p>\n<div class=\"about-wrap\">\n<h1>About PhuRelan<\/h1>\n<p class=\"tagline\">Sweaters made for everyday warmth.<\/p>\n<p>PhuRelan is an independent storefront focused on one thing: sweaters. We keep our range tight so we can pay attention to the details that matter &mdash; the weight of the knit, the feel of the yarn against your skin, and the shape that holds up after seasons of wear.<\/p>\n<h2>What we carry<\/h2>\n<p>Our collection covers the sweaters people actually reach for: everyday crewnecks, relaxed cardigans, ribbed knits, and textured styles for cooler days. Each piece is chosen for comfort and versatility, so it works with what you already have in your wardrobe.<\/p>\n<h2>How we choose<\/h2>\n<p>We look at fabric content, stitching, and fit before anything makes it into the shop. We favour knits that feel soft without losing their structure, and colours that stay easy to style. If a sweater doesn&rsquo;t meet that bar, it doesn&rsquo;t stay.<\/p>\n<h2>Why shop with us<\/h2>\n<p>As an independent shop, we can keep things simple: clear product information, straightforward sizing guidance, and honest communication from order to delivery. We&rsquo;d rather earn a repeat visit than chase a one-time sale.<\/p>\n<h2>Get in touch<\/h2>\n<p>Questions about a sweater, a size, or an order? Reach out through our contact page and we&rsquo;ll get back to you.<\/p>\n<p>Thanks for stopping by PhuRelan.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>.about-wrap { max-width: 720px; margin: 0 auto; padding: 24px; font-family: system-ui, -apple-system, &#8216;Segoe UI&#8217;, Roboto, Helvetica, Arial, sans-serif; line-height: 1.65; color: #1f2933; } .about-wrap h1 { font-size: 2rem; margin: 0 0 12px; } .about-wrap h2 { font-size: 1.25rem; margin: 28px 0 8px; } .about-wrap p { margin: 0 0 14px; } .about-wrap .tagline { font-size: [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-23351","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/phurelan.com\/bsite\/wp-json\/wp\/v2\/pages\/23351","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phurelan.com\/bsite\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/phurelan.com\/bsite\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/phurelan.com\/bsite\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/phurelan.com\/bsite\/wp-json\/wp\/v2\/comments?post=23351"}],"version-history":[{"count":1,"href":"https:\/\/phurelan.com\/bsite\/wp-json\/wp\/v2\/pages\/23351\/revisions"}],"predecessor-version":[{"id":23669,"href":"https:\/\/phurelan.com\/bsite\/wp-json\/wp\/v2\/pages\/23351\/revisions\/23669"}],"wp:attachment":[{"href":"https:\/\/phurelan.com\/bsite\/wp-json\/wp\/v2\/media?parent=23351"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}